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Email marketing essentials for bloggers, small businesses, or those just starting out.

  • Send up to 5,000 emails per month
  • Subscription forms
  • Email and ecommerce marketing
  • Basic marketing automation
  • Summarized email engagement statistics
  • Send with MailPoet Sending Service
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Add MailPoet’s full functionality to multiple websites – perfect for WordPress agencies or freelancers.




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All Business features, plus:

  • Use MailPoet on 50 websites
  • Number of subscribers is per MailPoet instance
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Want to manage your own email sending? Our Creator plan offers all the features of the Business plan without the MailPoet Sending Service. Buy Now





Want to manage your own email sending? Our Creator plan offers all the features of the Business plan without the MailPoet Sending Service - Buy Now




Got questions?

We generally recommend the “Business” plan for most sites, as it allows you to immediately focus on growing your business with ready-made marketing tools, reliable email delivery, and managed sender reputation. If you enjoy self-hosting – the “Creator” plan would be a good fit too.

If you’re looking to use MailPoet on multiple sites – choose the “Agency” plan. And if you’re just testing the waters – explore email marketing with the “Starter” plan at no cost.

Choose the number of subscribers in your plan based on how many people you intend to send email marketing campaigns to. Read more about it here.

  • Detailed email engagement and commerce analytics - understand how your subscribers engage with your emails via open, click, unsubscribe statistics, how email drives WooCommerce purchasing behavior – total revenue, number of orders, products purchased.
  • Google Analytics integration - associate website visits with your email marketing campaigns in Google Analytics.
  • Property and behavior-based subscriber segmentation - target your email campaigns to subscribers based on multiple properties and behaviors, such as to re-engage subscribers who have not recently read any of your newsletters, or customers from a specific set of countries who have not purchased anything recently.

For full details on what’s included in MailPoet, take a look at our features.

The MailPoet Sending Service is designed to handle the demands of WordPress and sends your emails for you. Our service enables you to send over 50,000 emails per hour, with unparalleled speed and performance, and over 99% uptime. We’re the only email provider for WordPress that can offer its own advanced email delivery infrastructure.

MailPoet Sending Service reliably delivers your email marketing campaigns and helps you to ensure that your emails always reach their destination and no email is left behind. We deliver millions of emails each month and offer a carefully maintained 98.5% deliverability rate, often exceeding industry standards.

Whether you send 10 or 100,000 emails a day, the MailPoet Sending Service routinely handles small business newsletters through to huge mailing lists with tens of thousands of subscribers.

If you’re using the Business or Agency plan, there’s no restriction on the number of emails you can send with the MailPoet Sending Service. Our Starter plan is capped at 5,000 emails per month.

Sending emails with your web host is a bad idea, and one we’ve written about here. We strongly encourage you to make the switch to the MailPoet Sending Service or a third-party email service provider for reliable email delivery.

Other Frequently Asked Questions

Join 700,000 happy MailPoet users

GDPR Compliant

Your data is safe with us. We use MailPoet to run MailPoet and make every effort possible to protect your data as if it were our own. In just a few clicks, you can create GDPR-friendly sign-up forms that help you comply with European privacy regulations. We offer a detailed guide to help you adhere to GDPR. You can check our privacy notice and request a signed Data Processing Agreement.

Better email for non-profits

MailPoet lets you easily create and send newsletters to your supporters directly from your WordPress site. The best part? Non-profits get a 20% discount on any plan so you can enjoy all of MailPoet’s premium features! Contact our support team to request the non-profit discount.